About Us
The Leader in Internet Marketing Resources and Training for Small Businesses
As long as there has been Internet commerce, there's been the Internet Marketing Center (IMC).
Established in 1996, The Internet Marketing Center develops practical, cost-effective software, training, and education that entrepreneurs and small- and home-based business owners can immediately apply to establish and grow online businesses
Today's online entrepreneurs need more than just a website to be successful.They need techniques to drive targeted potential customers to their sites, knowledge about how to design sites that sell effectively, and Internet-specific marketing strategies that will convert traffic into sales and profits.
Hundreds of thousands of clients and subscribers have implemented our proven techniques and used our tools to create sustainable online businesses that generate life-changing income. And they continue to profit from our constant research, testing and updating.
At any one time, our coaching team is working directly with hundreds of clients as they build web businesses. That "on-the-ground" experience — along with a mailing list of over 300,000 subscribers and an array of our own websites — strategically positions IMC to test, analyze, and forecast the fast-changing world of Internet marketing.
Our industry-leading products include:
- The best-selling Step by Step Guide to Selling Online (previously known as 'Insiders Secret') course — the most comprehensive Internet marketing guide available, it has been the best-selling Internet marketing course on the Web for over 10 consecutive years, having sold over 300,000 copies so far.
- World-class Internet marketing training and coaching services Our elite team of Internet marketing experts works closely with entrepreneurs to help them build and grow lucrative online businesses, both on the Internet and on eBay. Clients receive IMC's proven tools, techniques, and advanced strategies through one-on-one, custom-tailored training programs that are designed to meet their own personal goals.
- A variety of industry-leading software, including a complete Internet business-builder .
- Specialized subscription products including: monthly reports, webinars, and magazines; forums giving members access to personalized attention from experts, and libraries of essential resources.
We're proud to be providing inspiration and knowledge to the thousands of online entrepreneurs who rely on our training materials and software every single year — from the complete newbies to the top business experts on the web today.
The Key to Our Success
Since our launch way back in 1996 (remember Mosaic and Netscape?) we have adhered to a key formula that explains our phenomenal success, both as a company and, more importantly, in helping literally thousands of ordinary people to start and run their own successful internet-based businesses:
That formula consists of two components critical to our ongoing success – world-class expertise in the subject matter (i.e. internet marketing itself) and world-class expertise in passing on that expertise to our students.
We are proud of the fact that since our founding we have been, and continue to be, associated with some of the brightest minds, most inspired marketers, and most effective coaches and teaches in the industry.
These experts have turned what we do into a science — making IMC the most comprehensive source of expert up-to-the-minute Internet marketing education, tools, and support.
Indeed, we make it a policy that everyone who is involved in teaching others MUST have already proven themselves by having run, and continuing to run their own successful online business. Not only that, but at least one of their businesses must be in a field completely unrelated to 'teaching you how to make money'.
That way you can be assured that our coaches and mentors do actually know what they are talking about. Furthermore, it also means that whatever your current level of business knowledge or experience, we have something we can offer you – be it holding your hand step by step to set up your very first money-making website, right up to advanced strategies for multi-million dollar businesses.
All our products and services are tailor-made to increase success rates for the small- and home-based-business owners — and decrease the time it takes to achieve those results.
So, without further ado, lets introduce you to our current faculty:
Our Faculty
Dr. Noel Swanson
President
Originally trained as a medical doctor, Noel first started his online marketing career in 2004. His first site, related to his training, was an immediate success. From there he went on to develop a number of other highly profitable 6- and 7-figure businesses which he still runs alongside his role as president of IMC
Noel currently lives the internet lifestyle on board his 42ft sailing catamaran, and was last seen cruising among the Caribbean islands.
Click here for Noel's full profile
Dr. Basil Peters
Director
Starting as an engineer, Basil first startup grew to 350 people. After selling that company Basil has invested in, and nurtured dozens of other companies. Along the way he discovered that the most fun was to be had in selling companies, resulting in his current world-class expertise in helping business owners with their exit strategies.
Click here for Basil's full profile
Chuck Anderson
General Manager
Chuck Anderson left his job as an underpaid factory worker in 1995 to pursue a career in marketing & sales. For the past 11 years, Chuck has been earning a substantial income online while working from home along side is wife and 3 children. He has also had the good fortune of traveling the world as a public speaker helping others get their online businesses started.
Click here for Chuck's full profile
Darren Warmuth
Faculty Advisor
After a successful career in the automotive sector, Darren and his wife LeeAnne left corporate culture in 2005 to travel the world. After two years of traveling through Alaska, Fiji, Australia and New Zealand they decided they wanted a bit more of a challenge. Entering the online world, Darren quickly started up several highly successful internet businesses that continue to grow and thrive.
But it hasn't stopped him traveling – currently he is touring the US in his motor home and plans to tour Europe in the near future.
The Internet Marketing Center is owned by Columbia Web Services Inc, a privately held Canadian corporation.
